Halls Soothers to bring more help to consumers this Winter with NPD

Halls Soothers with Eucalyptus OilHalls, the UK’s number one medicated confectionery brand, is launching a new Soothers variant ahead of the cough and cold season.

Available to order from August, Halls Soothers with Eucalyptus Oil is a menthol and eucalyptus flavour candy with a liquid centre. This new variant is placed at the mid-level of three on the Halls Soothers power meter to help consumers identify it as a solution for their needs. The launch aims to drive incremental candy sales during the traditional cough and cold season.

What does this mean to you?

  • Drive incremental sales within your medicated confectionery range
  • Provide more choice for your customers with a new flavour from the UK’s number one medicated confectionery brand
  • Stock up ahead of the cough and cold season