Cadbury Wispa Gold Joins Hot Chocolate Revolution

The UK’s number one caramel-filled countline1, Cadbury Wispa Gold, is set to froth up your hot beverages aisle this year, with the launch of Wispa Gold Hot Chocolate!

The new addition to the Wispa Hot Chocolate range will have the same luxurious foamy top, helping your customers to create a coffee-house experience at home, with a delicious caramel flavour. 

It’s available in a 246g jar, which contains nine servings and is priced at £2.79 (RRP2), and a single-serve 27g sachet, which is priced at £0.38 (RRP2).

In 2013, the launch Wispa Hot Chocolate brought some much needed excitement to the instant hot chocolate market last year, and was instrumental in driving the category back into growth.  Wispa Gold Hot Chocolate, looks to continue this trend, by making it quick and easy for your shoppers to prepare a delicious drink, simply by adding hot water.

Why should you stock this in your store?

  • Excite and intrigue your shoppers with innovative new products
  • Liven up your hot beverages aisle
Dave

1 Nielsen Chocolate singles total coverage 22.02.14
2 Recommended price only. Retailers are free to charge a different price